Example

WHO: Example @example
WHAT: Dry English humour and pop star dissing
HOW MANY: 857,000 followers
RECENT TWEET: "Skream & Benga being called #screamingbender is my fav misheard name since I heard someone refer to Chase & Status as Jason Statham"
WHY: His old Twitter name was '@exampleyoutwit' and that gives you an idea of his sense of humour. Known to cause beef by not being too complimentary about pop stars he doesn't like so much (Cher Lloyd, Alexandra Burke and The Saturdays have all come under fire) plus haphazard musings about the most trivial of things that make you go 'oh yeah' in agreement: "How many kids are there called Lewis nowadays! Loads I tell ya. No one called Lewis at my school" being a recent example of er... Example's haphazard musing.

• Jessie J: I have made my point
• Katy Perry signs deal with The Sims 3